While there are some exceptions being made by Apple on acceptance of single-station radio apps, the computer giant has become more discriminating in their app approval process. Dan Anstandig's weekly Radio 3D post reports that Trudy Muller, an Apple spokesperson says "There are many unique radio apps on the App Store, and we look forward to approving many more. One developer has attempted to spam the app store with hundreds of variations of essentially the same radio app, and this is against our guidelines." Translation: If you're thinking of applying for an app with a generic radio stream - don't bother...
Jennifer Lane of Audio4cast suggests "hiring someone who can put some of your station's personality into the app but don't expect the app to bring you a whole new audience, this is mainly a tool for your current listeners to use to listen on their smartphones." Lane adds this: "To expand their audience, stations should be working together and building apps that feature lots of broadcast stations. How about a Philly or Boston Radio App that offers all the stations in an area along with news and information, restaurant and shopping guides, and more? A portal to area radio stations!" That sounds like a great idea for consumers but what does a singular station get out of it???
Given recent research results that show that the majority of consumers don't buy smartphones for radio apps, it might be time to place less importance on ways to get around radio app acceptance by Apple or anyone else...
10 Timeline Memories:
1.1901] Patent no longer pending: Gillette patents the first disposable razor…
2.1927] Debuted on this date: Ford rolls out their Model A, the successor to the Model T. It sold for $385…1969] Boeing shows off its 747 jumbo jet for the media…
3.1956] Next stop Boston: San Francisco University’s Bill Russell stars as the USA picks up a gold medal in basketball with an 89-55 trouncing of Russia at the Melbourne (Australia) Olympics (and we all know where he will star next)...
4.1961] I’m your leader: Fidel Castro declares himself a Marxist-Leninist who will lead Cuba to Communism. He will also lead them to ruin...
5.1967] “Happy Trails“: New York City’s Francis Joseph Cardinal Spellman dies from natural causes at 78…
6.1982] The beat goes on: Retired dentist Barney Clark receives the first artificial heart. Clark will live for 112 days…
7.1992] Musical call letters: WQEW replaces WQXR on 1560 in New York. WQEW adapts a nostalgia music WNEW-AM type format that won’t be successful…
8.1994] Guilty as charged: “Hollywood Madam” Heidi Fleiss is convicted in Los Angeles on 3 counts of “pandering”. Charlie Sheen loses Heidi’s phone number…
9.1998] It’s only money: Microsoft Corp. chairman Bill Gates donates $100 million to immunize children in developing countries, something that Gates continues to do…
10.2001] Chapter 11: Enron Corp. files for chapter 11 after Dynergy walks away from a $8.4 billion buyout. It’s the largest bankruptcy in U.S. history…
Music Memories:
- 1957] Number One on this date: "You Send Me" - Sam Cooke...1963] "Dominique" - The Singing Nun aka Sister Luc-Gabrielle (eventually the good sister sings "Dominique")...1974] "Kung Fu Fighting" - Carl Douglas...1979] "You Don't Bring Me Flowers" - Neil Diamond & Barbra Streisand...
- 1972] Released on this date: "You're So Vain" - Carly Simon...
"Happy Birthday...happy birthday":
Britney Spears (29), Nelly Furtado (32), Monica Seles (37), Lucy Liu (42), Stone Phillips (56) & Julie Harris (85)...
Timeline Countdown: Happy Hanukah, 19 days until winter, 23 days until Christmas, 30 nights until New Year's Eve and 37 days until the NFL Wildcard Playoffs...
