Thursday, July 29, 2010

Radio Growth Slows But Should Rebound...

You win some...you lose some, you're up...you're down. Life is like that you know and so is radio. While radio growth has been steadily gaining, it has suddenly hit a pot hole. David Field, eminent economy watcher and Entercom Communications President/CEO says "Recoveries occur in fits and starts", adding that "there are compelling reasons to believe that the growth rate will re-accelerate. We have an excellent opportunity to grow revenue over the next couple of years." According to Field, radio should count its blessings, "It's worth noting that we are now two quarters into a solid recovery in radio ad spending." When asked about pricing, Field said "We're making progress. We see that overall pricing in radio is up - not up as much as we would like and frankly, not up as much as it probably should be." Field also had an answer about ad placements, "Our visibility is probably a little better. I think people are buying a little bit earlier than they were, as a general statement but the change is not dramatic." ...

Although Television pricing is up more than radio, that medium is a different animal. Both radio and TV sell by the numbers but the latter sells seasonally more effectively than radio does, something radio needs to address. Add to that that TV has always generated more revenue because of their enormous network reach and highly rated shows...

Field remains optimistic about radio's turnaround, saying "economic jitters" in the overall economy has impacted radio's second quarter growth. Financial experts have already expressed the same view about the economy in general...

10 Timeline Memories:
1.1957] Paar for the course: Jack Paar becomes the new host of the "Tonight Show". Paar will host until 1962 and the arrival of Johnny Carson...
2.1966] Rock and Roll Wreck: Bob Dylan crashes his motorcycle near his home in Woodstock, breaking his neck. He remains in critical condition for a week. When he recovers he becomes a recluse for months...
3.1974] "Happy Trails": Mama Cass Elliot dies from heart failure in London at the age of 32 (reports that circulated for years about her choking on a ham sandwich were bogus according to the coroner)...
4.1981] Royal Wedding Bells: England's Prince Charles, 32 and Lady Diana Spencer, 20, tie the royal knot at St. Paul's Cathedral in London (the royals will divorce in 1996)...
5.1987] Life is just a bowl of cherries: Ben & Jerry introduce a new flavor in honor of the Grateful Dead's Jerry Garcia: "Cherry Garcia", still their #1 best-selling flavor. Many assume that they created the flavor after Garcia died...not true...
6.1989] "Worst Trade": Texas Rangers' owner George W. Bush makes what he describes as his "worst trade": Sammy Sosa and 2 lesser players for Harold Baines (a pretty good hitter) and the immortal Fred Manrique. Sosa will only hit about 400 home runs after the trade...
7.1993] Ivan the Free: The Israeli Supreme Court acquits retired Ohio autoworker John ("Ivan the terrible") Demjanjuk as a Nazi death camp guard...
8.1998] Right you are: Miramax buys the rights to the Beatles film, "A Hard Day's Night"...
9.1999] Blood Bath: A day trader opens fire in 2 Atlanta brokerage offices, killing 9 and wounding 13. He then turns the gun on himself. Earlier in the day he had killed his wife and 2 children...
10.2003] Two Salami's, no waiting: Bill Mueller of the Red Sox becomes the 1st player in major league history to hit grand slams from both sides of the plate in a single game which the Sawx win 14-7 over Texas...

Music Memories:

1959] Recorded on this date: "Shout" - Isley Brothers...
1961] On the road again: Dick Clark premieres his "Dick Clark Caravan of Stars" at Atlantic City's Steel Pier. The show goes on the road with Chubby Checker, Duane Eddy, Bo Diddley and others and becomes a summer staple...
1978] Released on this date: "Whenever I Call You Friend" - Kenny Loggins/Stevie Nicks...

"Happy Birthday...happy birthday":
Martina McBride (44), Patti Scialfa Springsteen (57), Ken Burns (57), Geddy Lee (57), Sen. Elizabeth Dole (74) and Robert Horton (86)...

Timeline Countdown: 10 days until the Pro Football HOF induction and first NFL pre-season game, 39 days until Labor Day & 42 days until Minnesota and New Orleans open the NFL season...